How To Purchase The Raw Leader Program

  • The Raw Leader One-On-One

    We work with leaders looking to make an impact. Our 1:1 program is designed to give high-achieving leaders a renewed sense of purpose, a personal brand that has meaning and impact, and a powerful messaging strategy that builds trust, attracts talent and garners visibility both within the company, and externally across the industry. Book a call to learn more!

  • The Raw Leader Group Experience

    In a world where innovation is driven by collaboration, our Raw Leader Group Experience allows you to tap into the collective power of like-minded leaders. Exchange ideas, receive feedback, and benefit from the diverse perspectives of fellow thought leaders. Led by master facilitator, Lindsay Rogers. More details about the program here, or add to cart below!

  • The Raw Leader Team Experience

    The Raw Leader Program for Teams is designed to engage your biggest asset—your people—by giving them the tools and skills they need to become powerful thought leaders with distributed ownership of your brand message, greatly increasing your footprint in the market, and elevating the overall brand. It's time to bring your brand, and your team, from interesting to influential.

  • The Raw Leader Gift Card: from $50

    Know a rising leader, or someone wanting to take their career to the next level? Gift them a portion, or all of The Raw Leader program, a highly powerful personal brand and thought leadership program designed to help high-achieving leaders create unparalleled influence and impact. More details about the program here, or add the amount you want by clicking the link below.

A strong personal brand and messaging platform creates demand for you by reinforcing awareness of, and the value around who you are, what you do, and why you exist.

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Create visibility, and attract new opportunities, such as speaking engagements, collaborations, and leadership roles, widening your potential, and your sphere of influence.

Cement your legacy by creating a positive impact that extends beyond your tenure, shaping your industry and leaving a mark on future generations.

Gain control of your story, your distinct identity and your perception in the marketplace so what you say resonates with your target audience and differentiates you from competitors.

Becoming a Raw Leader will give you the tools you need to master your influence, control your narrative, and transform your ability to make a meaningful impact.

The Process

  • Knowing who you are, what your identities are, and how you want to be perceived internally within your company, and externally in your industry are core to developing strong and impactful messages.

  • Crafting a powerful origin story is the key to building trust and credibility in you and your brand, and allows you to convert skeptics into believers quickly. Your story helps define you, who you are, and why you are the right person, at the right time, to help guide others. It allows you to enlist team members, attract talent, and sell your vision so that people take a risk on you.

  • Discover the nuances of your target audiences so you can craft a message that resonates on a deep human level, and is heard by those who need it most. You’ll identify the unique challenges and tensions your audience experiences, and how your story positions you as their guide to overcome them, making you 100% necessary for their ability to thrive. This step is key because when tension is presented, it captures our attention, keeps us engaged, and affords an opportunity for true, meaningful leadership.

  • Develop your core messaging pillars that create trust and connection, and help you stand out because you stand for something. These messages work to reinforce your brand’s identities and those of your audience, shift perspectives, and position you as a leader in your space. Here, we work to close the gap between what you want and what your audience wants—the vision of your brand and the visual they see themselves in. That's where true congruence occurs, and will allow you to influence your audience’s dreams, ambitions, fears, challenges and hopes.

  • You’re ready to have your message heard by those who need it most. Using our time-tested content creation system, you’ll create a clear and simple release strategy that will elevate your brand, position you as a leader, attract new opportunities and skyrocket your visibility. Together, we will create a story map that will sync up your identities, perception, origin story, defining moments, emotions you want to elicit from your audience, and the actions you want them to take—so you never have to guess what to say, why, and when, again.

  • With clarity on your purpose and a well-crafted message, it’s time to focus on your entire brand ecosystem so you can build sustainable growth and meaningful perception in the market. With access to visibility plans, platform recommendations, a tech toolkit, and swipe files that help you shortcut the process, your holistic brand will leave a memorable impression at every touchpoint.

Why Choose Us?

With deep experience in storytelling for global titles, and messaging strategy for some of the world’s most recognizable brands, athletes and leaders, we help you convey your ideas with precision, conviction, and unparalleled impact.

Welcome to the most transformational and potent stage of your career where aligning your experience, insight and skills with your personal identity, story and message will allow you to lead with purpose and become a respected leader in your field.

Are you ready to take control of your story—and your life?

What People Are Saying

Working with Lindsay in her Raw Leader program helped me learn to create much stronger messages, write more impactful content and create much larger impact with our teams, our clients and my wider audience.  Thanks to her, I am connecting much deeper and authentically with colleagues, clients, even my family (she helped with my upcoming Father-of-the-Bride speech too).  Working with Lindsay has helped me to control the narrative about the kind of person I am, what I love about our company and its culture, and what I believe makes what and how we do what we do so different. 

— Kevin Cummings, Lockton

"Lindsay has helped me “unlock” my story.  My life has been a series of incredible experiences, lessons, losses and tests. Lindsay has helped me link my life events and experiences, creating greater continuity and understanding of how my story can positively impact others.  This has been instrumental in me becoming a more impactful leader and creating authentic and meaningful ways to share who I am with those inside and outside of my organization.

— Ted Brown, President, Lockton

“Lindsay truly understands human connection. Her practice and work pushed me in ways I never could have imagined. She challenged and pushed me out of my comfort zone, helping me find my brand’s voice that I was never able to articulate or illustrate without her guidance. The results of engagement with my audience following my work with Lindsay are phenomenal.”

— Jen Scales, SVP, Gallagher

Become A Raw Leader Now!

The Raw Strategy Store

The Raw Leader Gift Card
from $50.00
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The Raw Leader Group Experience
$3,500.00
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